There is a heated debate about whether plug-in hybrids have their legitimacy in the market. Some point out, for example, that the only thing right is a direct switch from a car with a conventional internal combustion engine (petrol/diesel) to an electric car. But on the other hand, others see plug-in hybrids as a safe introduction for customers before transitioning to an electric car.
The electric cars delivered an outstanding sprint in December 2021 in a year where sales of electric vehicles have gone far more profitable than most had dared hope for. Electric car sales have increased by 80 percent compared to 2020, while plug-in hybrids have grown by more than 120 percent.
People are very interested in unique plug-in hybrids because they offer the best of both worlds: the well-known and safe internal combustion engine and the electric driveline that gives people a taste of life with an electric car.
"Ford is already in intensive electrification and wants to see more electric cars on European roads. Still, it is also clear to us that not all customers are safe with this leap when I talk to customers; elements such as uncertainty about the range and the individual's ability to charge take up a lot of space. Here I see clearly how our popular Ford Kuga Plug-in Hybrid plays an essential role in the transition to electricity", says Frank Skjærbæk, CEO, Ford Denmark.
"I expect that the role of plug-in hybrids will be phased out in the long run as the Danish car owners feel more comfortable and gain knowledge of cars that are charged," says Frank Skjærbæk.